The LOQI Brand
What do Albrecht Duerer and Smiley have in common? One thing’s for sure—they’re both on a LOQI.
At LOQI, we turn bags and everyday essentials into artful expressions—collaborating with artists, brands and iconic museums to bring beauty into people’s everyday lives. We’re committed to giving back, supporting museums and artists to generate revenue—from the TATE to the Guggenheim.
Repurposed fabric is at our core, we promote an eco-friendly economy with durable, long–lasting bags. A LOQI aims to be the most stable thing in your everyday life.
Why We Do What We Do?
Everybody needs a bag.
Sure, it’s functional. Why stop there?
Who said art has to stay in a gallery?
Every LOQI bag shines a spotlight on an artist or a story. We’re here to amplify voices and make great art accessible—one tote at a time.
Playful design with a serious purpose.
When artists and institutions partner with LOQI, they don’t just share their work, they also earn from it. Our bags? Good for the creative economy.
Built to last and last and last.
Every bag is made to stick around, whether it’s surviving a 20kg stress test or just staying in your daily rotation. Longevity is our love language.
Our Team
Diverse team, diverse approach. At LOQI, we all have different roots but we share one language and one type of bag. As a multicultural and diverse team from around the globe, we’re on a mission to make the world lighter, brighter and more inspiring—it’s part of who we are and what we create.
Our Locations
Frida Kahlo was moved by California. Van Gogh found inspiration in France. While we love to travel as much as our featured artists, we also enjoy creating places where people can come together and feel at home. Whether it’s a warehouse or something that looks slightly like a lighthouse.
LOQI’s office, created by Studio Aisslinger, is where longevity meets design. An inspiring space that’s as flexible as it is functional—perfect for collaboration, with just the right amount of elbow room. Here we work, here we thrive.
Step Inside the LOQI Tower
A creative sanctuary, a gallery, a rental place for like–minded people. One of our creative headquarters is more than just a workspace. Located in the heart of Berlin, it’s a gallery and a collaborative hub. At the LOQI Tower, we bring together artists, designers and creators to turn imagination into reality.
Located in the iconic dome of the northern high-rise at Frankfurter Tor, the LOQI Tower offers one of Berlin’s most breathtaking panoramic views. Built in the 1950s, this architectural icon spans four levels with a winding staircase, crowned by an 11-meter high ceiling rotunda—perfect for intimate gatherings.
Spectacular Sundowners • Art Salons • Fashion Shows • Press Events • Team Sessions • Creative Thinking • Dinners • Workshops • Photoshoots • Get–Togethers with Friends... Pretty much everything above the city buzz.